Craigslist Emerges as Recruiting Platform for Missouri Cannabis License Seekers
– Long-time weed activism is paying off for Illinois resident James Harnden
– Missouri’s social equity cannabis licenses have prospective applicants flocking from Craigslist
– The recruitment strategy marks a fresh paradigm towards the democratization of cannabis business
From Convict to Cannabis Advocate
Saddled with a felony possession charge for a single ounce of cannabis, 56-year old James Harnden found his career prospects shrivel up for the better part of three decades. Today, the Rockford, Illinois resident is on the brink of a major opportunity, thanks to his untiring advocacy for cannabis legalization.
The Unexpected Rise of Craigslist in Cannabis Business
Earlier this year, Harnden responded to an advertisement on Craigslist’s ‘gigs’ section, which led him down the path of competing for one of Missouri’s coveted social equity cannabis licenses. The unexpected recruitment strategy via Craigslist displays an innovative approach to opening up the cannabis economy to a broader, more diversified demographic.
The Breezy Take
From branded miscreant to soon-to-be business owner, James Harnden’s journey beautifully mirrors the radical shift in perception towards the cannabis industry. Meanwhile, the use of Craigslist for recruitment in the budding Missouri cannabis market is a clear testament to the power of democratization in the business world. As innovation envelopes the industry, it’s refreshing to see barriers crumble, making way for broader consumer reach and inclusive growth. With a leveled playing field, we may just witness fresh entrepreneurial success stories, brewed in the once-taboo cannabis pot.
Original article: https://missouriindependent.com/2023/10/26/applicants-recruited-on-craigslist-competed-for-missouri-social-equity-cannabis-licenses/